/* Layout: una idea por pantalla. Secuencias fijas que avanzan con el scroll (zoom al sticker, ficha en el celular) entre fotos a sangre. */
:root{
  --paper:#0E0E10; --white:#17171B; --ink:#F3F3F0; --mute:#A6A6AE; --line:#2A2A31;
  --blue:#0842FC; --blue-t:#7F98FF; --blue-soft:#8FA6FF; --night:#050506; --night-mute:#A6A6AE;
  --display:'Archivo',Helvetica,Arial,sans-serif; --mono:'IBM Plex Mono',ui-monospace,Menlo,monospace;
  --gut:clamp(16px,5vw,72px);
  color-scheme:dark;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--display);-webkit-font-smoothing:antialiased;overflow-x:clip}
img{display:block;max-width:100%}
a{color:inherit}
a:focus-visible,button:focus-visible{outline:2px solid var(--blue);outline-offset:3px}
h1,h2,h3,p{margin:0}
h1,h2{font-weight:800;font-stretch:108%;letter-spacing:-.035em;line-height:.98;text-wrap:balance}
h1{font-size:clamp(44px,9.2vw,148px)}
h2{font-size:clamp(36px,6.4vw,104px)}
h3{font-size:clamp(22px,2.2vw,30px);font-weight:700;letter-spacing:-.01em}
.lead{font-size:clamp(18px,1.9vw,26px);line-height:1.4;color:var(--mute);max-width:34em}
.eyebrow{font-family:var(--mono);font-size:12px;letter-spacing:.16em;text-transform:uppercase;color:var(--blue-t)}
.blue{color:var(--blue-t)}
.wrap{padding-inline:var(--gut);max-width:1500px;margin-inline:auto}

.logo{display:inline-block;position:relative;width:5.4em;aspect-ratio:400/82;font-size:22px;text-indent:-9999px;overflow:hidden;white-space:nowrap;flex:none}
.logo::before{content:'';position:absolute;inset:0;background:currentColor;-webkit-mask:url(/logo-letras.svg) center/contain no-repeat;mask:url(/logo-letras.svg) center/contain no-repeat}
.logo::after{content:'';position:absolute;inset:0;background:url(/logo-v.svg) center/contain no-repeat}

.nav{position:sticky;top:env(safe-area-inset-top,0px);z-index:20;display:flex;justify-content:space-between;align-items:center;gap:16px;padding:14px var(--gut);background:rgba(14,14,16,.78);-webkit-backdrop-filter:saturate(1.4) blur(14px);backdrop-filter:saturate(1.4) blur(14px);border-bottom:1px solid rgba(243,243,240,.08)}
.nav nav{display:flex;gap:clamp(12px,2.4vw,28px);align-items:center;font-size:14px;font-weight:600}
.nav nav a{text-decoration:none}
.nav nav a.sec{color:var(--mute)}
.btn{display:inline-flex;align-items:center;justify-content:center;height:44px;padding:0 20px;border-radius:999px;background:var(--ink);color:var(--paper);font-weight:700;font-size:15px;text-decoration:none;border:0;cursor:pointer;font-family:inherit;white-space:nowrap}
.btn.big{height:58px;padding:0 30px;font-size:17px}
.btn.b{background:var(--blue);color:#fff}
.btn.ghost{background:transparent;color:inherit;box-shadow:inset 0 0 0 1.5px currentColor}
@media (max-width:560px){.nav nav a.sec{display:none}}

/* hero */
.hero{padding-block:clamp(40px,7vw,110px) 0;display:flex;flex-direction:column;gap:clamp(20px,2.6vw,36px)}
.hero .row{display:flex;gap:14px;flex-wrap:wrap;align-items:center}
.hero-img{margin-top:clamp(20px,3vw,48px);border-radius:clamp(16px,2.4vw,36px);overflow:hidden;transform:scale(calc(.9 + .1*var(--p,1)));transform-origin:50% 0;will-change:transform}
.hero-img img{width:100%;aspect-ratio:16/9;object-fit:cover}

/* aparicion */
.js [data-r]{opacity:0;transform:translateY(34px);transition:opacity .9s cubic-bezier(.2,.7,.2,1),transform .9s cubic-bezier(.2,.7,.2,1);transition-delay:var(--d,0s)}
.js [data-r].in{opacity:1;transform:none}
.w{display:inline-block;overflow:hidden;vertical-align:top;padding-bottom:.08em;margin-bottom:-.08em}
.w>i{display:inline-block;font-style:normal}
.js [data-words] .w>i{transform:translateY(105%);transition:transform .9s cubic-bezier(.2,.7,.2,1);transition-delay:calc(var(--i)*55ms)}
.js [data-words].in .w>i{transform:none}

section{position:relative}
.block{padding-block:clamp(72px,11vw,180px)}

/* secuencia 1: zoom al sticker */
.pin{height:320vh}
.stage{position:sticky;top:0;height:100vh;height:100svh;overflow:hidden;display:flex;align-items:center;justify-content:center}
.sleeve{position:relative;width:min(78vh,86vw);aspect-ratio:1;transform:translate(calc(var(--p)*-33.3%),calc(var(--p)*31.5%)) scale(calc(1 + var(--p)*var(--p)*7.5));transform-origin:83.3% 18.5%}
.sleeve img{position:absolute;inset:0;width:100%;height:100%;border-radius:10px}
.sleeve .macro{opacity:calc((var(--p) - .8)*6);object-fit:cover;border-radius:2px}
.steps{position:absolute;inset:0;pointer-events:none}
.step{position:absolute;left:var(--gut);right:var(--gut);bottom:clamp(28px,9vh,96px);opacity:0;transform:translateY(20px);transition:opacity .5s,transform .5s;display:flex;flex-direction:column;gap:12px;max-width:900px;width:fit-content;background:rgba(11,11,13,.8);-webkit-backdrop-filter:blur(14px);backdrop-filter:blur(14px);padding:clamp(18px,2.4vw,32px);border-radius:clamp(16px,2vw,28px)}
.step.on{opacity:1;transform:none}
.step h2{font-size:clamp(32px,5.4vw,88px)}
.step .lead{color:#D6D6DC}
.s-white .step h2,.s-white .step .lead{color:#fff;text-shadow:0 2px 30px rgba(0,0,0,.55)}
.ruler{position:absolute;left:83.3%;top:18.5%;width:7%;aspect-ratio:1;transform:translate(-50%,-50%);border-radius:50%;box-shadow:0 0 0 1.5px var(--blue);opacity:calc((.35 - var(--p))*6)}
.ruler::after{content:'2,5 cm';font-weight:500;position:absolute;left:50%;top:calc(100% + 8px);transform:translateX(-50%);font-family:var(--mono);font-size:11px;letter-spacing:.08em;color:var(--blue);white-space:nowrap}

/* gesto */
.gesto{background:var(--white)}
.gesto .pic{position:relative;border-radius:clamp(16px,2.4vw,36px);overflow:hidden;aspect-ratio:1672/941}
.gesto .pic img{width:100%;height:100%;object-fit:cover}
.wave{position:absolute;left:50%;top:36.7%;width:5%;aspect-ratio:1;border-radius:50%;border:2px solid var(--blue-soft);transform:translate(-50%,-50%) scale(1);opacity:0;animation:wave 2.4s ease-out infinite}
.wave:nth-child(3){animation-delay:.8s}.wave:nth-child(4){animation-delay:1.6s}
@keyframes wave{0%{transform:translate(-50%,-50%) scale(1);opacity:.95}100%{transform:translate(-50%,-50%) scale(5.5);opacity:0}}
.trio{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(16px,3vw,48px);margin-top:clamp(28px,4vw,64px)}
.trio .n{font-size:clamp(40px,5vw,84px);font-weight:800;font-stretch:108%;letter-spacing:-.03em;line-height:1}
.trio p{color:var(--mute);font-size:clamp(15px,1.3vw,19px);line-height:1.45;margin-top:10px}
@media (max-width:720px){.trio{grid-template-columns:minmax(0,1fr)}}

/* secuencia 2: ficha */
.night{background:var(--night);color:#F3F3F0}
.night .lead{color:var(--night-mute)}
.night .eyebrow{color:var(--blue-soft)}
.pin2{height:300vh}
.stage2{position:sticky;top:0;height:100vh;height:100svh;display:grid;grid-template-columns:minmax(0,1fr) auto minmax(0,1fr);align-items:center;gap:clamp(20px,4vw,80px);padding-inline:var(--gut);overflow:hidden}
.phone{position:relative;height:min(78vh,720px);aspect-ratio:390/800;border-radius:46px;border:7px solid #26262C;background:#0E0E10;overflow:hidden;box-shadow:0 60px 160px rgba(8,66,252,.35),0 0 0 1px #000}
.phone iframe{position:absolute;left:0;top:0;width:390px;height:1700px;border:0;pointer-events:none;transform-origin:0 0;transform:scale(var(--k,1)) translateY(calc(var(--p)*-700px))}
.feat{display:flex;flex-direction:column;gap:clamp(22px,4vh,44px)}
.feat.r{text-align:left}
.f{opacity:.22;transition:opacity .5s;display:flex;flex-direction:column;gap:8px;max-width:22em}
.f.on{opacity:1}
.f p{color:var(--night-mute);font-size:clamp(15px,1.25vw,18px);line-height:1.45}
.stage2 .head{display:flex;flex-direction:column;gap:18px}
.stage2 .head h2{font-size:clamp(34px,4.6vw,76px)}
@media (max-width:860px){
  .stage2{grid-template-columns:minmax(0,1fr);grid-template-rows:auto 1fr;align-content:center;justify-items:center;gap:18px;padding-block:72px 20px}
  .stage2 .head{align-items:center;text-align:center}.stage2 .head .lead{display:none}
  .phone{height:min(52vh,460px);border-radius:34px}
  .feat{position:absolute;left:var(--gut);right:var(--gut);bottom:22px;gap:0}
  .f{position:absolute;bottom:0;left:0;right:0;opacity:0;max-width:none;background:rgba(11,11,13,.86);padding:14px 16px;border-radius:16px}
}

/* fotos a sangre */
.bleed{position:relative;overflow:hidden;color:#fff}
.bleed img{width:100%;height:clamp(420px,62vw,900px);object-fit:cover;transform:scale(1.12) translateY(calc(var(--y,0)*1px));will-change:transform}
.bleed .over{position:absolute;inset:0;display:flex;flex-direction:column;justify-content:flex-end;gap:16px;padding:clamp(24px,6vw,96px) var(--gut);background:linear-gradient(to top,rgba(11,11,13,.82),rgba(11,11,13,0) 62%)}
.bleed .lead{color:#E4E4E8}

/* tiendas */
.split{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,1fr);gap:clamp(28px,5vw,96px);align-items:center}
.split .pic{border-radius:clamp(16px,2.4vw,36px);overflow:hidden}
.split .pic img{width:100%;aspect-ratio:3/2;object-fit:cover}
.split .pic.tall img{aspect-ratio:4/5}
.col{display:flex;flex-direction:column;gap:clamp(18px,2.4vw,32px)}
.list{display:flex;flex-direction:column;border-top:1px solid var(--line)}
.list div{display:grid;grid-template-columns:5.5em minmax(0,1fr);gap:16px;padding:18px 0;border-bottom:1px solid var(--line);align-items:baseline}
.list b{font-family:var(--mono);font-weight:500;font-size:12px;letter-spacing:.14em;color:var(--blue-t)}
.list span{font-size:clamp(16px,1.4vw,20px);line-height:1.45}
.list small{display:block;color:var(--mute);font-size:.86em;margin-top:2px}
@media (max-width:860px){.split{grid-template-columns:minmax(0,1fr)}.split.rev .pic{order:-1}}

.pilot{display:flex;flex-wrap:wrap;gap:clamp(20px,5vw,90px);align-items:baseline;margin-top:clamp(24px,3vw,48px)}
.pilot b{font-size:clamp(56px,10vw,170px);font-weight:800;font-stretch:112%;letter-spacing:-.04em;line-height:.9}
.pilot span{font-family:var(--mono);font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--mute);display:block;margin-top:10px}

.cta{background:var(--blue);color:#fff}
.cta .inner{display:flex;flex-direction:column;gap:clamp(22px,3vw,40px);align-items:flex-start}
.cta .btn{background:#fff;color:#0E0E10}
.cta .btn.ghost{background:transparent;color:#fff}
.cta .row{display:flex;gap:14px;flex-wrap:wrap;align-items:center}
.foot{display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;padding:28px var(--gut) 40px;font-family:var(--mono);font-size:12px;color:var(--mute)}

@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  .js [data-r],.js [data-words] .w>i{opacity:1;transform:none;transition:none}
  .wave{animation:none;opacity:.6}
  .pin,.pin2{height:auto}.stage,.stage2{position:relative;height:auto;padding-block:60px}
  .sleeve{transform:none}.step{position:relative;opacity:1;transform:none;margin-top:24px;left:auto;right:auto;bottom:auto}.steps{position:relative;padding-inline:var(--gut)}
  .stage{flex-direction:column}.f{opacity:1}
}